Brand Design That Reflects Your Brilliance
Your branding and website should feel like the most beautiful expression of who you are, what you do + the transformational work you’re here to offer.
I help you name what’s essential, ditch what’s not, and create a visual identity that finally feels like you — clear, cohesive, and intentionally designed to support your growth.
Say goodbye to one-size-fits-all design.
I create brands that mirror your energy — bright, bold, mystical, grounded, or delightfully offbeat — because your business deserves to look + feel like you.
Let’s build a brand that does more than look good — one that feels unmistakably you + makes you proud every time someone lands on your site.
Uncover the spark at the heart of your work — the thing you can’t NOT do — and build a brand that lets it glow loud + clear.
Does your business need…
that reflects your brilliance + purpose without feeling cookie-cutter?
A Custom Website
that connects instantly and doesn’t look like it came from Canva?
A Vibrant Logo
that aligns with your voice and helps your audience feel an immediate yes?
Brand Messaging
that helps you grow your business without doing everything yourself?
On-Brand Support
I see you — you want a brand that feels like you.
Colorful, intentional, unmistakably yours… but trying to figure out the visuals, the messaging, and the tech on your own? It’s overwhelming.
Your energy belongs in the work you’re here to do —
not in juggling logos, websites, or words that never quite line up.
That’s where I come.
As an artist, I make the design part feel clear, intuitive and even fun, so your brand finally reflects your brilliance and supports your growth.
Design solutions that bring your brand into full color & clarity.
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Squarespace Website Design
Custom websites that feel like you — built with strategy, spirit + story so your presence connects instantly.
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Custom Brand Logos
Vibrant, intentional logos crafted to reflect your purpose, your brilliance + the work only you can do.
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Brand Messaging + Copywriting
Clear, aligned messaging that helps your audience feel who you are before you say a word.
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Brand Communication Design
Newsletters, funnels + on-brand content that keep your presence consistent without burning you out.
You know your work is powerful… but putting it into words?
That’s the hard part
My free guide gives you 5 clarity-building questions to help you articulate your brand story and attract the right clients—minus the overthinking.
Because when your message is clear, everything you create becomes easier.
Bringing a pop of color + purpose to everything I do!
Hi, I'm Lexis — your go-to designer for branding that feels beautiful, aligned and true to who you are.
My middle name, Calista, means “most beautiful” in Greek. She appears in a myth of transformation, beauty + connection — values that guide everything I create and the way I support the women I work with.
As an artist-led designer, I blend intuition, color, storytelling + strategy to help you create a brand that finally feels like you.
Clients tell me my superpower is seeing their unique brilliance and reflecting it back with clarity — turning it into a vibrant, personality-filled brand that makes their magic unmistakable.
Clarity First. Design Second. Magic Always.
Creating a brand shouldn’t feel confusing or overwhelming. My process is grounded in clarity, intuition + collaboration — helping you tune out the shoulds and uncover the story your brand is rooted in.
Through my Aligned Branding Journey, I help you name the story at the heart of your work — the experiences, values + perspectives that shape the way you show up and support others.
When that story becomes clear, everything clicks. The design becomes intuitive: vibrant, aligned, unmistakably you.
Clients often tell me the process helps them see themselves and their work more clearly — sometimes more clearly than they’ve seen themselves before.
It’s the moment your brand becomes the most beautiful expression of your work — the part you could feel, but couldn’t quite picture… until now.
Why Clients Love the Clarity + Creativity of My Process